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Marketing Analytics & Data Insights

The insights you need to make the most out of your data.

How to install and use Microsoft Clarity on Shopify

How To Install and Effectively Use Microsoft Clarity on Shopify Stores

Lauren Halligan

September 12, 2025

Tracking event purchases from Shopify on Google Analytics 4

How To Set Up Shopify Customer Events For Tracking Ecommerce Purchases In Google Analytics 4

Sam Kirkbride

October 4, 2024

how to set up GA4 consent mode V2 on Shopify stores

How To Implement GA4 Consent Mode V2 On Shopify

Jacob Gardner-Shortall

February 23, 2024

universal analytics deprecated for google analytics 4

Goodbye Universal Analytics, Hello GA4

Lauren Halligan

July 4, 2023

Setting up GA4 ecommerce tracking in Shopify

How To Set Up Google Analytics 4 (GA4) Ecommerce Purchase Tracking in Shopify

Sam Kirkbride

March 29, 2022

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