Q&A With Amy Williamson

Author: Amy Williamson - Director

Date: 19 February 2021

This week, we talk with our Director, Amy Williamson, and find out a bit about her and why she does what she does.

How did you get into doing your job?

My parents have owned a creative agency since they were 25. I always said I never wanted to work in marketing and that I wanted to make my own path in life, yet here I am 25 years later owning my own marketing agency.

When I realised I wasn’t very good at exams and psychology wasn’t going to be my path I studied Sports Marketing and Management (still marketing but something a bit different) at uni. During my time at uni I tried to volunteer and do as much work experience as I could to try help me figure out what I wanted to do. I worked for a production company for a while on some pretty amazing sports shoots, but decided I liked sleep more than meeting famous footballers*. When I left uni I hadn’t applied for any jobs so moved back home. I got an internship at a small marketing agency through a family friend who then put me in touch with Home Agency and I haven’t looked back since.

*Name drop alert - Wayne Rooney, Angel Di Maria and Juan Mata to name a few.

What did you do before working for The Wonder Agency?

I started working for Home in 2016 as an Account Executive, my first ‘proper’ job, I loved it - I thrived off of the busyness and sense of achievement, whilst working with some great people. I moved up to Senior Account Exec, then across to Production for a bit but remembered it wasn’t what I wanted to do, then I moved back to Client Services and became Account Manager on the biggest account in the agency.

What do you do for The Wonder Agency?

I’m Director at The Wonder Agency, alongside Steve. With us being a small agency I’ve taken on a few different roles - client services, project management, finance, HR, copywriter, media buyer, to name a few. No day is ever the same!

If you asked Steve and Sam what I do they’d probably tell you I just boss them around!

Picture of Amy

What are the most challenging and rewarding parts of your role?

These past 11 months have been challenging, leaving the comfort of my previous job to start at The Wonder Agency two weeks before lockdown hit has certainly had its moments! But at the same time I’m proud of where we’ve got to as an agency.

In my time at Home I mainly worked on offline projects and clients so moving to work on digital projects scared me a bit, but once I realised my skills were transferable and that Steve and Sam will guide me on the more technical side it became easier for me to manage.

We’ve built up some great client relationships and being able to see the work we do make a real difference to the companies we work with has definitely been the most rewarding, especially during a time that has been really difficult for a lot of companies.

What advice would you give someone starting out?

Be nice to everyone in the agency (especially those that do the client work), you never know when you might need a favour!

If you’re looking to kick-off a digital project then get in touch with Steve and Amy at hello@wonderagency.co.uk

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